Ripe is an Australian owned brand, designing contemporary, stylish, and most of all comfortable maternity and nursing clothes. They understand that a girl needs fashion labels she can depend on, before and after pregnancy. They are committed to creating pieces that fit, flatter and co ordinate to make up the perfect wardrobe, allowing you to maintain your own personal style.
Pregnancy is a special and exciting time in your life; Ripe believes you should enjoy shopping for your pregnancy clothing with confidence.
Ripe Maternity wear was established in February 1996 by friends Kate Beaconsfield and Lisa Balakas, both then aged 27.
After having three children Lisa was frustrated by the lack of fashionable maternity clothing that was available to pregnant women and thought it was time things changed. Coming from a background in interior design, she teamed up with her friend Kate who was running a physiotherapy business and contemplating a career change - the timing was perfect! They teamed up, pooled resources and have never looked back.